Sheryl Gu - Roissy et Gu bridalwear designer

PUBLISHED: 14:11 06 August 2014 | UPDATED: 14:11 06 August 2014

Creating gowns to suit each bride's individual style

Creating gowns to suit each bride's individual style


Jan Clarke meets the designer behind bridalwear label Roissy et Gu.

The latest collection has a modern feel and flatters many different body shapesThe latest collection has a modern feel and flatters many different body shapes

Sheryl Gu turned her love for fashion and dressmaking into a career and business after designing and creating her own wedding dress. Sheryl has always had a passion for fabrics, design and garment creation since she was taught to sew by her mother at an early age. Sheryl says: ‘When it came to trying to find my own wedding dress, despite an extensive search I just couldn’t find what I wanted. Creating my own dress seemed like the natural choice.’ This was the beginning of Roissy et Gu, her own bridal label.

Sheryl collaborated with Hong Kong Bridal Studio, Roissy, to create a perfect partnership. All the wedding dresses are designed by Sheryl at her Chester-based Bridal Studio and then produced by her and Roissy who are renowned for their hand-crafted detailing and elegance.

This year has already been a hectic one for the company. Sheryl explained: ‘We launched our 2014 collection at the end of last year and are busy developing our brand which offers ready-to-wear and bespoke bridal gowns. We also relocated from Manchester to Chester in January this year. Opening a studio in Chester is a great opportunity for us. The region is home to many fantastic wedding suppliers and venues, such as The Double Tree. We are thrilled to be a part of this network.’

Meticulous design is key and includes elegant corsetry and exquisite frameworkMeticulous design is key and includes elegant corsetry and exquisite framework

Roissy et Gu understands that sometimes a bride cannot find the perfect dress straight off the peg. Sheryl takes great delight from working with different brides to create something which reflects their individual style. Her bespoke gowns are a work of art and every detail from the initial design to the tailoring is meticulous. Sheryl guides each bride through the journey, beginning with an initial consultation in the studio. Here, brides can discuss ideas and styles which Sheryl will then developing into designs. Once a final design has been achieved the company create a calico which is a mock-up of the dress made in cotton, tailored perfectly to the bride’s measurements. This means the bride can get a real feel of how the final dress with look and fit. Only then will they start to work on the final dress, fitting and developing it to ensure that every detail is finished to the highest possible standard. This process takes around five months to complete and includes at least four fittings for the bride.

The company also prides itself on the individuality of their designs, elegant corsetry and beautiful lacework. Their latest collection offers styles designed to flatter many different body shapes. It is luxurious and sophisticated with a modern feel. Fabrics such as silk, duchess satin, guipure lace and Chantilly lace are used together with bespoke detailing. Prices range from £1,000 to £1,600 for gowns in the collection and prices for a bespoke dress start at £1,500. n

For more information or to book a consultation visit their website


Photography: Neil Redfern

Location: The Double Tree Hotel, Chester

Bridalwear: Roissy Et Gu
Hair and Make up: Flossy and Leigh
Floral Head Pieces: Laurel Weddings
Model: Caroline B at Boss Model Management
Styling: Jan Clarke

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