<div style="display:inline;"> <img height="1" width="1" style="border-style:none;" alt="" src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/1028731116/?value=0&amp;guid=ON&amp;script=0">
6 ISSUES FOR £6 Subscribe to Cheshire Life today click here

Rachel Moore - the award winning interior designer from Appleton

PUBLISHED: 18:56 07 March 2017 | UPDATED: 19:14 07 March 2017

Rachel Moore

Rachel Moore


Rachel Moore, from Appleton, won a prestigious prize at the Northern Design Awards 2016, for her first ever commercial property interior design, writes Kate Houghton.

Rachel Moore Rachel Moore

Rachel Moore is clearly still thrilled by a great achievement last year, but then winning a prestigious prize at the Northern Design Awards for her first ever commercial property interior design is quite thrilling.

Rachel, from Appleton, trained in interior and textile design at Nottingham University. Her first job after graduating was with Living Edge magazine, then just launched in Hale and now a sister publication to Cheshire Life, as the fashion and interiors editor. A move with her husband Ian to Yorkshire led to a similar role for a fashion trade magazine company, for which she also did a regular slot looking at how independent retailers could optimise their space to increase business. This ignited her desire to work in interior design, so when Ian decided to establish his own landscaping business, and moving back home to Cheshire to do it seemed a sensible move, Rachel took the opportunity of an enforced career break to undertake further study, in both residential and commercial interior design before taking a role with the Laura Ashley interior design service.

‘This was a really great grounding,’ Rachel says. ‘I stayed there for a few years and then started doing freelance work before I had my son Ed, when working from home became the best way to achieve a work-life balance. It’s not easy, juggling work and children, as any working mum will testify, and I have had no maternity leave, ever. But I do feel very, very lucky to be able to do this and still be at home for my children. I can’t think of anything else I’d rather do.

‘My projects vary a lot, from city apartments to family homes in the Cheshire countryside. I work with clients to create something special to them. Your surroundings have such an impression on you that getting them right can be life changing.

A meeting room, with the swallow motif taken from the company logo A meeting room, with the swallow motif taken from the company logo

‘My attention to the design detail and personal approach is often what I’m noted for, as I always incorporate all elements of the design into my schemes right down to sculptures, art work, fine china and even coffee table books! In order for a scheme to look beautiful all these elements need to be considered and I’m happy to help clients with the finer details too. I’m also very hands on with my work. This suits many busy clients as they often don’t have the time or inclination to source this for themselves.’

Rachel’s win at the highly regarded Northern Design Awards came in the highly competitive ‘Commercial Interior Design Project <£250k’ category. She beat six other finalists to the tape, all of whom specialise in the discipline.

The company, Incorporate Travel, was moving to new, larger offices in Manchester and as such Rachel was offered a clean, blank sheet on which to work.

‘It was a completely empty shell. As we talked about what they wanted to achieve, it became clear that it was more than just an office move, it was an opportunity to completely rebrand the business.

Rachel Moore Rachel Moore

‘The conversation we had drove a recognition that they hadn’t thought about their corporate personality, their mission statement, how they wanted to be perceived as an organisation by both clients and employees. ‘They brought in Matt, from Rapport in Manchester, who developed an identity, a fully layered brand personality, with logo and colours and a ‘voice.’

‘It’s vital to give clients the right impression. They’re young, dynamic, flexible – they wanted not to look too corporate. They asked for a two zone approach – an area for the directors with a meeting room for clients, which needed to be bold and masculine, yet youthful; and a large open plan space for the sales teams, which had to be light, bright, airy and fun to be in; plus a staff kitchen and breakout space.

‘I just think that if we spend so much of our lives in our workplace, it needs to be somewhere you feel good to be.’

Rachel’s done a marvellous job. The clever balance of corporate brand and personality ensures that the professionalism of the company cannot be in doubt, while its dynamism and versatility is clear.

Rachel was encouraged to enter the awards by another designer, and went into it with no expectation of success.

‘It was very much the “I have nothing to lose” feeling and I genuinely didn’t expect to win. I see awards like these as a bit of a barometer; I can see how I’m stacking up within the industry when such direct comparisons are made, so winning was a huge compliment and a reassurance.’

Rachel’s own home is wholly reflective of her personality. When we meet on a chill February day, it’s warm and welcoming, super-comfortable yet deeply stylish. It’s the sort of home one aspires to, but without the know-how and experience of an interior designer, most can’t achieve. I know I can’t, so I shamelessly pick Rachel’s brains on fixing what I know to be a very boring sitting room. With three sentences and the demonstration of some neat little uplighters my imagination is fired and solutions in place.

With her experience, creativity, practicality and personality, I have a feeling 2016 won’t be the last time Rachel sees industry recognition for her work.

‘I haven’t taken on any more commercial projects since this one,’ she tells me, ‘but I am working on several residential projects that I’m really enjoying.’

There you go then…watch this space.

@rachmooredesign | 01925 268 427


More from Homes & Gardens

Monday, January 8, 2018

This charming property has spectacular views of the Cheshire Plain.

Read more
Sunday, December 3, 2017

This award-winning home in Prestbury is sleek and stylish

Read more
Friday, November 17, 2017

Cheshire-based Crystal Living explain why home-owners have so much choice when it comes to transforming their property.

Read more
Tuesday, November 7, 2017

Character and charm

Read more
Thursday, October 12, 2017

Su Hurrell, from Alsager, launched her mobile art enterprise Ladybird Garden Safari to inspire children, writes Kate Houghton

Read more
Wednesday, October 11, 2017

When it comes to property, the old adage is location, location, location. For many though, size is important. We take a look at what areas give you more for your money in terms of house size.

Read more
Tuesday, September 26, 2017

Founded in 1970 by Julia Jones, this wonderful furniture, lighting and homeware store is now in the sure hands of Julia’s son Rob and daughter Zeta. Here Rob has some advice about how to choose the right sofa for your needs and your space

Read more
Tuesday, September 26, 2017

Pupils at an Alsager primary school show off their award-winning garden. Words and pictures by Linda Viney

Read more
Wednesday, September 20, 2017

Jo Deas’ Wilmslow house is a blend of art gallery and family home, says Kate Houghton, where her two worlds collide and meld to 
create perfect harmony.

Read more
Thursday, September 14, 2017

Tweedmill, in Flint, is a British success story that began in Wales, but found international fans. Kate Houghton reports.

Read more
Thursday, September 7, 2017

Living in a busy urban area needn’t stop you creating a little quiet corner for yourself. Linda Viney visits Didsbury.

Read more
Monday, September 4, 2017

This family home in Chester has a wonderful outlook onto the River Dee

Read more
Thursday, August 3, 2017

Garden setting

Read more
Wednesday, August 2, 2017

The winners of our Garden of the Year competition have a new shed to shelter in when it rains on their glorious garden in Neston
Words and photographs by Linda Viney

Read more
Great British Holidays advert link

Newsletter Sign Up

Sign up to the following newsletters:

Sign up to receive our regular email newsletter

Topics of Interest

Food and Drink Directory

Subscribe or buy a mag today

Cheshire Life Application Link

Local Business Directory

Cheshire's trusted business finder

Job search in your local area

Property Search